Tag Archives: brand awareness

DSMMCM1314 De Rigueur Digitsk

‘Believe in Magic and Sparkle’ – M&S move to Social Media in time for Christmas

Marks & Spencer began their Christmas countdown yesterday with the release of a 12 second teaser for their Alice in Wonderland/Wizard of Oz inspired Christmas ad. Directed by Johan Renck who has previously worked with designer labels such as Agent Provocateur and Armani, the ad creates ‘a modern epic where fashion meets fantasy – bringing […]